THE SHELF’S SERVICES
Want to do influencer marketing?
Well, we run campaigns from start to finish.
Two major things allow us to do better campaigns than anyone else.
1. We are focused 100% on influencer marketing, instead of spread thin.
and 2. our campaigns are powered by machine learning and AI.
Proceed ahead
to get a summary.
We build strategic
influencer marketing
campaigns that insert
your brand directly in
the path of your
future customers.
It seems a bit obvious, but we feel inclined to point it out anyway… inserting your brand in front of the WRONG people is useless… and it wastes money. If you are not tapping in to relevant data, you might as well just buy a blender. (You know… to stick your money in and what not.)
IN A NUTSHELL :
Here’s what you’ll get.
If you work with other agencies, you already probably know that most will promise to deliver something similar to the four bullets below, however, strategy, quality, targeting, and guarantees are where we pride ourselves. (And you’ll need to read past this quick summary if you’re curious about that stuff).
(All of our campaigns are customized for your needs and budget.)
1
A bunch of influencers…
2
Broadcasting your brand…
3
Hitting guaranteed metrics…
4
Rights to unique images…
A minimum of a few dozen influencers will create content about your brand.
They’ll broadcast it to their audiences giving you mad exposure.
We’ll continue lining up posts until all promised engagement and impression metrics are reached.
You’ll have rights to reuse their beautiful content on your own channels. (Two birds!)
Here’s the more elaborate breakdown of how our process works.
1/ In the early parts of your campaign, you’ll work closely with your campaign manager… who will be like your influencer marketing sensei.
They are experts. They run campaigns day in and day out and they love it! Many of them are influencers themselves. So when your campaign kicks off, you’ll have meetings to hammer out exact strategy and structure so that there are no hitches as the campaign launches.
2/ Next is influencer selection. For this we’ll send you approval reports with tons of info crammed into an easy to read (real-time) page.
We’ve said it before, but let’s go there once more. Targeting is mission critical. Without the right people, you’ll be performing the age-old “throw it on the wall and see what sticks” trick. Not a good method when you’re spending a lot of money. We analyze your target customer as well as all potential influencer options. And then we perform some magical matchmaking.
3/ After the strategy is finalized and influencers are chosen, we handle all of the logistics.
We’ll do a bunch of work behind the scenes… And before you know it… posts will start going up. Tons of people will see those posts and engage. PLUS, you’ll now be the proud owner of unique images and content to share with your own audience.
4/ Lastly, to help you micro-manage in record speed, we provide you with a huge reporting dashboard (also real-time).
Not to worry… we don’t mind people hanging over our shoulders and checking up on us… You can follow along with the campaign as we roll it out. These campaigns are a big deal, and we take them as seriously as you do. The reporting dashboard gives you easy access to all of the data that you care about (as well as some that you probably don’t) whenever you want…
THE SUMMARY :
When you work with us, this is what you can expect.
Guaranteed ROI
We will guarantee the influencer count, engagement, and impressions.
Needle-in-a-Haystack Influencers
Your influencers are selected out of a pool of 157,210. You’re not getting run-of-the-mill peeps.
Data-Driven Strategy
We use data to define the theme and structure of the campaign.
Easy Client Interfacing
We think spreadsheets are lame and lazy. We provide interfacing tools that will make your participation easy.
Full Transparency
You can be involved in as many or as few decisions as you’d like.
Reporting that’s Useful
We give you a live reporting dashboard that you can use to follow along as the campaign progresses.