Lauren Jung, Author at The Shelf

HERE IS EXACTLY HOW WE RAN OUR FIRST INFLUENCER CAMPAIGN

How to Vet Potential Blogger and Influencer Partners

What Is Influencer Marketing (in Layman’s Terms)

Why Vanity Metrics Matter Less Than You Think

Why Do Bloggers Charge for Sponsored Posts?

How to Measure the ROI of Influencer Marketing

A Handful of Sick Ideas to Help You Build a Killer Halloween Campaign

Here’s An Infographic That Takes the Scare Outta Halloween Marketing

So, This Is How New York Fashion Week Did The Influencer Marketing Thing

The Data Geek’s Guide to a Smart Back-to-School Influencer Strategy